Like it or not, cell phones are taking over.

Look around. The riders on the subway. The passengers waiting to board their plane. The driver next to you doing 55mph. They’re on their cell phone.

These cell phones are your email, texting, camera, video, e-reader, you-name-it device.

We use them to stay in touch with each other and the world around us.

2g, 3g, 4g… faster and faster.

25 billion apps downloaded from Apple’s app store.

So how does all of this affect your business? Since it’s the new way of doing business, it’s time to answer that question.